Top influencer marketing agencies in India: an honest list

There is no single best influencer marketing agency in India. The right one depends on your category, budget, platforms, languages and how much of the work you want handled for you. So this page does not rank anyone. It profiles twelve agencies and platforms in alphabetical order, using only what each says on its own website as we reviewed it in October 2026, and it tells you what that method can and cannot show.

If you are still working out whether you need an agency at all, read our complete guide to influencer marketing in India first. If you already know you do, skip to the comparison table or to the section on how to choose.

How we judged

We did not score or rank. Scores need data we do not have: client interviews, delivery audits, creator payment records. Any list that ranks agencies from their websites alone is guessing. Instead, we recorded what each firm says in public and put it side by side.

Five rules kept the list fair:

1. Alphabetical order. The order carries no meaning.
2. No superlatives from us. We do not call any firm the best, the top or the leading one. The word "top" in this page's title is the phrase people search for, not a verdict. Where a firm calls itself something like that, we say it is the firm's own description and that we have not verified it.
3. Only public, first-party information. Each profile comes from the firm's own website. If a fact was not stated there, we left it out rather than guess. That is why some entries lack a head office.
4. No counters. Brands served, creators in the network, campaigns run: every agency publishes these, they are self-reported, and some vary from page to page on the same site. We do not repeat any of them. That includes ours, which appear at the end and are labelled as our own counts.
5. No negative claims. We describe what a firm says it does, not how well it does it.

Selection was a judgement call, not a statistical sample. We reviewed twelve firms that publish India-facing influencer marketing services. India has many smaller agencies we have not reviewed, and a short list can never be complete. Websites change, so check any detail that matters on the firm's own site before you rely on it.

The twelve profiles

Confluencr

Type: influencer marketing agency. Offices named on its site: Bengaluru and Mumbai.

Confluencr calls itself the largest influencer marketing agency in India in its page title, a self-description we have not verified. Its website has service pages for Instagram, YouTube, X, LinkedIn, Telegram, meme pages, celebrity, micro-influencers, podcasts, regional creators, UGC, store visits and festive campaigns, and industry pages for healthcare, fintech and BFSI, tech apps, e-commerce, education, retail, and food and beverage. It states that it has worked in influencer marketing since 2018 and says it is certified as a Great Place to Work. It publishes a large library of case-study pages and has announced a creator app.

Worth a look if: you want one agency with a wide menu of platforms and verticals and offices in two metros.

Grynow

Type: influencer marketing agency. Where it operates: city pages for Delhi, Mumbai, Bangalore, Gurgaon and Noida; an India and a Dubai contact number.

Grynow presents itself as a full-service agency. Its site covers about twenty service areas, including Instagram, YouTube, LinkedIn, X, Twitch, meme pages, micro, nano and celebrity creators, regional campaigns, barter, UGC, product launches and video production. It runs a large blog, publishes campaign case studies, and has a page on an AI influencer platform. Its 2026 rate-card article gives rupee ranges by tier, and it has also published a post on ASCI guidelines.

Worth a look if: you want a broad service menu from a firm that publishes pricing guidance.

Influencer.in

Type: platform and agency. Offices named: not stated in the pages we reviewed.

Influencer.in describes itself as both a platform and an agency. Its homepage focuses on long-term brand building, a control-tower style platform and a layer it calls creator intelligence. The site hosts a large directory of creator profiles and top-creator lists by state and niche. It publishes annual India influencer marketing reports (2024 and 2025 editions, gated behind a form) and ran a Creator Summit in 2024. Its brief form asks for a campaign budget band, with bands that start at the lakh level and run past ₹1 crore.

Worth a look if: you want a platform-led approach with a creator directory and annual research.

InfluencerAct

Type: influencer marketing agency. Where it operates: city pages for Ahmedabad, Bengaluru, Chennai, Delhi, Gurgaon, Hyderabad, Kolkata, Mumbai, Noida, Pune and Surat, plus a hub page.

InfluencerAct frames its proposition as creator stories that drive brand profit. Its site lists around eighteen services: six platforms, four creator tiers, UGC, regional, social media, PR and podcasts. It describes a handpicked creator network, offers separate entry points for creators and for brands, and keeps a resource section and a blog.

Worth a look if: you want a creator-first agency with city pages across a long list of metros, including Surat and Ahmedabad.

InfluencerHai

Type: agency and platform. Offices named: Jaipur and Noida.

InfluencerHai positions itself as both an agency and a platform. Besides influencer campaigns, its services pages list UGC, celebrity endorsement, performance marketing, video production, connected TV, offline advertising, sports and political campaigns. It runs about fifteen location pages. It is notable for free tools: a rate calculator that shows rupee rates by follower tier with notes on usage rights, exclusivity, GST and TDS; an engagement-rate calculator; a fake-follower checker; an invoice generator; and a media-kit generator.

Worth a look if: you want to sanity-check creator rates and audience quality yourself before you speak to anyone.

Kofluence

Type: platform and agency. City pages: Delhi, Gurgaon, Mumbai, Pune, Chennai and Hyderabad.

Kofluence is both a technology platform and an agency. Its website leads with a request-a-demo flow and a pitch about connecting with your marketing stack, and it frames its offer as data-driven performance. It publishes an annual research report, Decoding Influence, whose 2026 edition was covered by Campaign India. It runs industry pages for real estate, medtech, luxury, games, fintech, BFSI, automotive, D2C and small business. Some survey figures elsewhere on this site come from that report, where we attribute them to a vendor survey and say they are the company's own estimates.

Worth a look if: you want a platform-plus-agency model with annual research behind it.

Moris Media

Type: PR-led agency. Based in: New Delhi.

Moris Media is a PR and strategic marketing agency in New Delhi. Influencer marketing is one of several practices on its site, alongside PR, search visibility, political communication and entertainment PR. Its influencer pages include a directory, a creator sign-up, a celebrity influencer page and a page on AI and digital influencers.

Worth a look if: you want influencer work joined up with a PR or reputation brief, and you value a New Delhi base.

Socio Influencer

Type: influencer marketing agency. City articles: Mumbai and Bangalore.

Socio Influencer presents itself as an influencer marketing agency with bespoke and integrated services. Its homepage has sections on celebrity partners and an exclusive creator roster, lists the publications that have featured it, and explains how it delivers a campaign and how creators join. It publishes a blog on influencer marketing and city-focused articles for Mumbai and Bangalore.

Worth a look if: you want an agency that talks about celebrity and exclusive-creator access as well as campaign delivery.

Solebs

Type: marketplace-style platform. Offices named: not stated in the pages we reviewed.

Solebs is organised more like a marketplace than a traditional agency site. It has a page for each creator tier from nano to celebrity, fourteen niche pages (beauty, education, fashion, food, parenting, travel, tech, couples, fitness, pets and more), platform pages, sign-up flows for brands and creators, and a create-a-campaign flow. Its packages page lists per-result prices in rupees; at the time of our review, Instagram packages ran from ₹500 to ₹20,000 and YouTube packages from ₹1,000 to ₹30,000.

Worth a look if: you want published prices and a self-start campaign flow.

Vavo Digital

Type: agency and self-serve platform. Offices named: not stated in the pages we reviewed.

Vavo Digital's homepage currently leads with an AI-powered, self-serve influencer marketing platform, alongside its agency services. Its deepest published theme is LinkedIn influencer marketing, with a long service page and a large run of articles, and it also writes about festive campaigns and creator lists by niche. The homepage includes a carousel of creators.

Worth a look if: you are interested in LinkedIn creators or want a self-serve option next to agency support.

WhizCo

Type: creative-tech and influencer agency. City pages: Delhi, Noida and Gurgaon.

WhizCo describes itself as a creative-tech and influencer marketing agency. Beyond influencer campaigns it offers experiential marketing and creative-technology work such as AR and VR, CGI and anamorphic billboards. It publishes a free Instagram engagement-rate calculator, sign-in routes for brands and creators, and a plans page. Its enquiry form asks for a budget in US dollar bands starting at $10,000.

Worth a look if: your brief mixes influencer content with experiential or creative-technology work.

Ykone

Type: global influencer marketing group. Head office: Paris, with Indian offices in Mumbai, Bangalore and Delhi.

Ykone's website emphasises luxury, fashion, beauty and travel, shows an awards strip and a large portfolio, and describes proprietary technology called Campaygn. Its India presence sits inside a global network of offices.

Worth a look if: you are a luxury, fashion, beauty or travel brand that wants a global group with local teams.

Service focus at a glance

This table compresses the profiles. Blank spots mean the pages we reviewed did not say.

Influencer Gully, our own agency

Influencer Gully is our agency, so this entry is marketing and you should weigh it as such. We are based in New Delhi, work across India, and launched in 2026 as a brand of Peak Pitch Marketing LLP. We do influencer marketing and nothing else. Our services cover Instagram, YouTube, micro and regional creators, UGC and creator ads.

Our team has served 100+ brands and run 250+ campaigns, and works with a network of 50,000+ creators with reach into 200+ cities. These are our own counts, not independently audited. Brands our team has worked with include Google, Flipkart, Unacademy, OPPO, vivo, Philips, Bajaj Auto, KTM, ITC, Lenskart, Starbucks, Bombay Shaving Company, Pee Safe, EatSure and Unstop.

How we work: a creator plan (shortlist, content plan and cost estimate) within 48 hours of the brief call; every creator scored on our 100-point Gully Score; one named strategist per client; every post carrying an ASCI-compliant label; creator payments with TDS handled; and no fee charged to creators. Our how we work and pricing pages give the detail.

What this list cannot tell you

Be clear about the limits before you act on anything above.

• Quality and results. We cannot tell you which firm delivers better creators, cheaper results or faster turnaround. That takes client calls and a paid pilot.
• Pricing. Most firms do not publish agency fees. The few that publish prices publish them for different things. Published benchmarks suggest agency management fees of 15 to 25 percent of creator spend, from one agency's guide with low confidence.
• Self-description. Everything above is what a firm says about itself. A firm that says it covers twelve languages may do so through a small team or a large network. Ask.
• Recency. Sites change and services are added or dropped. The review date is October 2026.
• Coverage. Twelve is not everyone. Smaller specialist agencies, such as those focused on one language, one city or one category, are not here.

How to choose from this list

Use the list to build a shortlist, then decide on evidence.

1. Decide the type first. Do you want someone to run the work (agency), software for your own team (platform), or a mix? Our guide to choosing an influencer marketing agency compares them with costs.
2. Match on category and platform. If you sell to luxury buyers, LinkedIn decision-makers or a regional-language audience, start with firms whose own site shows that focus.
3. Pick three. More than three proposals makes comparison harder, not better.
4. Send each the same brief. Our campaign brief template does this in one page.
5. Ask the same 15 questions in writing, including how each firm vets creators, what its fees cover, which ASCI labels it uses and who owns the contracts.
6. Score them on one sheet, with weights you set in advance.
7. Run a small paid pilot before a long retainer.

Match the provider to your situation using this table.

Whoever you choose, insist on compliance in writing. Every influencer post that has a material connection with a brand needs a clear disclosure label under the ASCI guidelines, and responsibility is shared between the creator and the brand. Our ASCI explainer and influencer contract guide show what to ask for.

Budgets matter too. Check what your plan should cost with the influencer cost calculator and our influencer rates guide before you compare quotes, so that you can tell a fair proposal from an outlier.

Corrections and updates

If you work at one of these firms and a detail is wrong or out of date, tell us through the contact page and we will correct the entry. If you run an agency we have not listed and want us to review it, we will consider it using the same method: public information only, alphabetical order and no claims we cannot source. We update this page when we learn of changes. To see how we would handle your own brief, send it to us and compare our plan with anyone else's.